The ultimate performance brand. A new sports (activewear), leisurewear brand for men and women. The .001 advantage - premium quality, technical fabrics, unique design styling & detailing Inspired by Motorsport. A world that knows how to win. Where every .001 of a second counts. The margin of success. Our range is unique and designed by us, for us only, using quality functional & technical fabrics with design styling and detailing. Beauty meets functionality. Products that are crafted, durable, and wont go out of fashion. Built to last. Offering real value for money too. Motorsport and beyond - You dont have to follow motorsport to care about a great performance. Were an independent UK based brand for people who are passionate about performance - on the track, the road, in the gym, in life. Wherever. Whenever. We know there is room in the kit bag or wardrobe repertoire for beautifully designed, well-made products - active or leisure - with performance at its heart.